Chattanooga, Tn. – December 13, 2022 – Grain Craft, the largest independent flour miller in the nation, announced the launch of their redesigned website – graincraft.com. The updated site features an enhanced user experience throughout, a new Insights technical page, detailed product pages and an interactive Contact Us form.
The redesigned site is now live and is built to act as a quick resource for both large-scale and retail bakers, pizzaioli, distributors and industry partners. The site is fully responsive offering the same experience on a mobile device as it does on a desktop. Users will find easy access to videos and product-specific information along with ease of navigation and multiple access points to pages.
The new Insights page is a comprehensive resource to learn about wheat and flour along with dough preparation tips and formulas. The wheat section features an interactive wheat map to help users understand the differences and applications of each wheat class. The Insights page also includes an expandable library of the popular “Dough with Dave” videos – a series of videos featuring Dave Krishock, Grain Craft Bakery Technical Manager, that demonstrates and answers dough processing and preparation questions.
“We feel this new site design offers a seamless transition from our previous one with an enhanced experience for all types of users,” said Natalie Faulkner, Grain Craft Director of Communications. “It not only provides ease of access to product information, but also allows us to be a resource to our customers any time of the day or night.”
The redesign also features an extensive summary for those who want to learn more about Grain Craft’s history, culture, and values. The “About Us” and “Careers” sections include robust, easy-to find information on the company and available career opportunities.
ABOUT GRAIN CRAFT
Grain Craft, the third largest flour miller in the United States, is a family-owned milling company offering premium bulk and bagged flours for the baking, food service, pizza and tortilla industries. With over 100 years of history, the company continues the tradition of working with American farmers to grow and harvest the best varieties of wheat to provide customers industry-leading flour. Headquartered in Chattanooga, TN, Grain Craft serves customers coast to coast through 12 milling locations. People are the core of the company, driving excellent safe products and bettering communities.
MEDIA CONTACT
Natalie Faulkner
Grain Craft, Director of Communications
Phone: (423) 933-2380
nfaulkner@graincraft.com